Wedding photographer website design case study

My role: UI designer

Link to launched website (with modifications made by client)

What have i learned:

Working with a B2C client

Working in a changing environment, adapting to customer needs

Explanation of decisions made by me

Staying within the budget

Meeting deadlines

I had a chance to design website for wedding photographer. Paulina is working by nickname „Zmruż oczy” which means „Close your eyes”. She’s wedding photographer based in Warsaw who loves rustic and boho style. Her photos are full of joy and happiness.

Main goal during designing her new website was to encourage newly engaged couples to contact with Paulina. Layout had to be simple and modern, at first place highlighting photos. I used Paulina’s favorite colors to accent most important information.

Paulina defines herself as a story teller, that’s why I decided to add category „stories” into navigation bar. Over there her future clients can see chosen photo reportages.

„Zmruż oczy” is a personal brand and it was important for me to present the author correctly, as well as her offer. That’s why I decided to present Paulina’s bio and big picture at the top and put information about what kind of photoshoots she’s offering below.

Testimonials could not be missing on the landing page. Thanks to them, the potential client gains confidence in the photographer.

At the very end, I decided to put a contact form. It is also available in a separate tab.

I designed only desktop version of the website due to insufficient budget.